People who engage in printing have experience, and it is not difficult to print a high-quality book. The hard part is to ensure the quality of books. In order to achieve quality, necessary conditions must be created and effective measures must be taken. The printing products of printing companies are different, one by one, ensuring quality is indeed a big problem.
The market characteristics of China Business are: The nearest market is the smallest market, and the largest market is the market that is the furthest away. Why do customers far away in North America, Europe, and Australia issue miles to Hong Kong? Certainly it is determined by two major factors: price and quality. Even if the price is cheap, if the quality is unstable, it is impossible to keep the distant market. It is in the quality of China Business that it continuously strives to establish its European and American markets.
1. Accurately determine product quality positioning.
China Business's products are mainly books and security prints. Security prints are rarely divided into grades and generally require high quality, while books and periodicals are generally classified into high school, low grade and third gear. China Business has positioned its products at high levels. The essence of product positioning is market positioning. Customers should mainly be publishers of high-end books and magazines, and large enterprises of high-grade promotional materials. The relatively stable customer base formed by China Business over the past decade has almost all belonged to this category.
2. Challenge the high quality market.
Since 1994, we have begun to move toward the Japanese market. One of the reasons for developing the Japanese market at that time was that the Japanese publishers had strict requirements on the quality of printing, and were almost harsh. It was difficult for a printing company outside of Japan to cooperate with them. It is precisely for this reason that China Business is determined to open up the Japanese market. If it can be done in Japan, it means that we can handle the customers with the highest quality requirements. In 1995, we established a branch in Tokyo, Japan, and hired several Japanese to operate. We have overcome all kinds of difficulties and persisted. CSC Japan has been operating in Japan for almost ten years and its business is still steadily expanding.
3. Create perfect production conditions to provide guarantee for printing high-quality products.
For printing companies, there are mainly six factors that affect product quality, namely equipment, technology, materials, personnel, environment and management. China Business attaches great importance to these six factors and strives to optimize these factors to provide guarantees for the printing of quality products. The first is equipment. China Business Group currently has a total of more than 200 pre-press, printing, and post-press equipment, almost all of which are world-class products. The company attaches great importance to the application of advanced printing technology, especially the application of digital network technology in production and management.
China Business was the first printing company in Hong Kong to set up the Computer Department, and later changed to the Ministry of Science and Technology. China Business has its own printing materials testing center to ensure that the materials are qualified and research printability. China Business attaches great importance to the training and assessment of personnel, encourages employees to self-study courses that are helpful to their work, and has study subsidies. Continuous improvement in the environment, so that the temperature, humidity suitable for printing needs. Management has adjusted the architecture several times to make the management more flat and effective. The six factors affecting product quality have been continuously improved and improved, laying the foundation for the improvement of print quality and stability, so that most of the products of China Business can be quality products.
4. Actively pass ISO certification and establish a quality and environmental guarantee system.
China Business Color Printing Co., Ltd. took the lead in obtaining IS09002 certification as early as in 1994, and was the first printing company in Hong Kong to pass IS09002 certification. The process of certification is the process of perfecting the company's quality assurance system and is very useful in ensuring product quality. In 1998, CMC Guangdong obtained I$09002 certification in its first year of production. In 2000, China Business Security Printing Co., Ltd. obtained IS09001 certification. In 2000, Hong Kong China Business received IS014001 certification. In 2003, it passed the comprehensive certification including IS018001.
5. With the quality that meets market requirements, there is an ever-expanding market.
The printing market is a very special market, because the nature of the order is the processing of incoming materials or the processing of materials, and each order is different. According to the current personalized service perspective, printing is a 100% personalized service processing industry. In addition, different countries and regions have different requirements for the print colors, binding tightness, and packaging forms of books and periodicals, which form a special situation in which the quality standards of the printing industry consider customer satisfaction. China Business conducts serious inspections and summaries in different markets to find out the rules so that all types of customers can be satisfied with the products.
In order to ensure the quality, one of the important practices of the Chinese business is to instill a sense of quality first for all members, so that everyone understands that quality is made, not detected, and that all procedures can be strictly controlled and the unqualified The elimination of factors did not affect product quality. In order to ensure quality, the quality management department regularly holds regular quality accident presentation analysis meetings to raise awareness and prevent the same problems from recurring.
The market characteristics of China Business are: The nearest market is the smallest market, and the largest market is the market that is the furthest away. Why do customers far away in North America, Europe, and Australia issue miles to Hong Kong? Certainly it is determined by two major factors: price and quality. Even if the price is cheap, if the quality is unstable, it is impossible to keep the distant market. It is in the quality of China Business that it continuously strives to establish its European and American markets.
1. Accurately determine product quality positioning.
China Business's products are mainly books and security prints. Security prints are rarely divided into grades and generally require high quality, while books and periodicals are generally classified into high school, low grade and third gear. China Business has positioned its products at high levels. The essence of product positioning is market positioning. Customers should mainly be publishers of high-end books and magazines, and large enterprises of high-grade promotional materials. The relatively stable customer base formed by China Business over the past decade has almost all belonged to this category.
2. Challenge the high quality market.
Since 1994, we have begun to move toward the Japanese market. One of the reasons for developing the Japanese market at that time was that the Japanese publishers had strict requirements on the quality of printing, and were almost harsh. It was difficult for a printing company outside of Japan to cooperate with them. It is precisely for this reason that China Business is determined to open up the Japanese market. If it can be done in Japan, it means that we can handle the customers with the highest quality requirements. In 1995, we established a branch in Tokyo, Japan, and hired several Japanese to operate. We have overcome all kinds of difficulties and persisted. CSC Japan has been operating in Japan for almost ten years and its business is still steadily expanding.
3. Create perfect production conditions to provide guarantee for printing high-quality products.
For printing companies, there are mainly six factors that affect product quality, namely equipment, technology, materials, personnel, environment and management. China Business attaches great importance to these six factors and strives to optimize these factors to provide guarantees for the printing of quality products. The first is equipment. China Business Group currently has a total of more than 200 pre-press, printing, and post-press equipment, almost all of which are world-class products. The company attaches great importance to the application of advanced printing technology, especially the application of digital network technology in production and management.
China Business was the first printing company in Hong Kong to set up the Computer Department, and later changed to the Ministry of Science and Technology. China Business has its own printing materials testing center to ensure that the materials are qualified and research printability. China Business attaches great importance to the training and assessment of personnel, encourages employees to self-study courses that are helpful to their work, and has study subsidies. Continuous improvement in the environment, so that the temperature, humidity suitable for printing needs. Management has adjusted the architecture several times to make the management more flat and effective. The six factors affecting product quality have been continuously improved and improved, laying the foundation for the improvement of print quality and stability, so that most of the products of China Business can be quality products.
4. Actively pass ISO certification and establish a quality and environmental guarantee system.
China Business Color Printing Co., Ltd. took the lead in obtaining IS09002 certification as early as in 1994, and was the first printing company in Hong Kong to pass IS09002 certification. The process of certification is the process of perfecting the company's quality assurance system and is very useful in ensuring product quality. In 1998, CMC Guangdong obtained I$09002 certification in its first year of production. In 2000, China Business Security Printing Co., Ltd. obtained IS09001 certification. In 2000, Hong Kong China Business received IS014001 certification. In 2003, it passed the comprehensive certification including IS018001.
5. With the quality that meets market requirements, there is an ever-expanding market.
The printing market is a very special market, because the nature of the order is the processing of incoming materials or the processing of materials, and each order is different. According to the current personalized service perspective, printing is a 100% personalized service processing industry. In addition, different countries and regions have different requirements for the print colors, binding tightness, and packaging forms of books and periodicals, which form a special situation in which the quality standards of the printing industry consider customer satisfaction. China Business conducts serious inspections and summaries in different markets to find out the rules so that all types of customers can be satisfied with the products.
In order to ensure the quality, one of the important practices of the Chinese business is to instill a sense of quality first for all members, so that everyone understands that quality is made, not detected, and that all procedures can be strictly controlled and the unqualified The elimination of factors did not affect product quality. In order to ensure quality, the quality management department regularly holds regular quality accident presentation analysis meetings to raise awareness and prevent the same problems from recurring.
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