New ideas for nail polish in autumn and winter of 2008

Whether it is a beauty salon or a family use, armor nail products are a collection of beauty products that combine fun, functionality and fashion, and are one of the indispensable makeup products for modern people.

New ideas for bottles

Thanks to the infiltration of armor nail salons in various major cities and armor salons near residential areas and various professional nail care products in the retail industry, various armor nail products have become a beauty that people can easily obtain. "Decoration". Nail care manufacturers are even more fascinating, relying on unique packaging to showcase their colorful product formula and brand appeal. Of course, at the same time, it is more important to provide products that are relatively stable and easy to use.

Butter London has caused a stir in the nail care market with its elegant aesthetic and design philosophy.

Take Butter London, the company's latest nail polish package finds a rare balance and harmony between the angular shape and elegant aesthetic design. Sasha Muir, CEO and founder of the company, and creative director Nonie Crème explained, “The design of our new Butter London product is inspired by the very busy metropolis of London. All the elements we design are particularly elegant. Unique, tribute to the UK, fashion and even add some elements of rock."

At present, Butter London provides a full range of nail repair and nail services in five shops in the United States that look like spa and beauty salons, and its service is known for its speed and style. In addition, the company also launched 65 non-toxic nail polishes and hand and nail care products at its retail outlets, all of which are packaged in very distinctive rectangular glass bottles. The company's creative director, Nonie Crème, said, “Our nail polish packaging is inspired by high-end perfumes and cosmetics. For example, we design beautiful nail polish bottles that emphasize the simplicity and convenience of end-users. The caps and short brushes are designed to control the product when it is easy to use. With these intimate designs, everyone can armor nails like a professional."

Functionality is also a key factor driving another nail care product, which is Orly. The company recently launched a new nail polish packaging idea, its biggest feature is that the design is particularly prominent for the convenience of women who want their nails to look stylish and beautiful. Therefore, Stephanie Stearns, Art Director of Orly, explains, “The most unique place for our new Nail Polish bottle is the patented Gripper Cap, which is treated with hungry rubber and is easy to use when it’s used.” When applying nail polish, not only the cap is easy to open, but also the accurate makeup can be packaged."

The company reportedly conducted several months of research in Italy and spent three years developing the design before finally launching the Gripper Cap cap in 2002 and winning the design award. Orhan's art director Stephanie Stearns added, "This rubberized exterior with a 'dimple' design makes the opening of the bottle easy and simple, and the modern design looks more attractive to consumers. With this type of packaging, consumers can guarantee that their nail polishes are smoother, more even and feminine, and almost every time they are perfect." And all of this, Stearns said it also shows that the entire nail polish industry is attentive. Listen to the voices of consumers and introduce products that better meet the needs of consumers.

Each nail polish bottle cap of the Orly Gems collection comes with a decorative "gem" ring to show the color of the nail polish.

In addition, Stearns also said that functionality, durability and ease of use are some of the most important features of Orly's packaging. The company also specifically learned how nail salon professionals use their products, and inspired by the creation of nail polish packaging. Even specializing in nail polish development technicians and consumers to consult their concerns about nail polish, so as to try to solve these problems in the development of new products.

Recently, the company has further updated the introduction of a new nail polish bottle with a silver cap that makes the nail polish itself more avant-garde and popular on the shelves of major counters. Inspired by the current world of rare jewellery, Orly Gems' latest nail polishes are launched in the fall of 2008. Each nail polish bottle comes with a free jewellery ring to ensure a stylish and beautiful bottle cap. The corresponding color of the bottle of nail polish is shown.

New color of nail polish

Since the first launch of 12 nail polish products in 1981, Essie Weingartner, founder of Essie Cosmetics Cosmetics in Astoria, New York, has been able to witness the trend of the nail care industry.

Essie Weingartner pointed out that the color of nail polish has always been the most important factor in nail polish products. For the decorative function of nail polish, the color that attracts the most consumers is color. Therefore, the color of the nail polish itself and the bottle should be fashionable and beautiful, so that consumers can fall in love at first sight, so that there is a desire to buy immediately. She added that in order to keep abreast of the pulse of fashion, Essie Cosmetics Cosmetics will launch a new line of nail polish every 90 days. On the one hand, it is to provide consumers with fresh and novel nail polish color and product design, on the other hand, because Essie Weingartner's creative inspiration is often from fashion designers, the new trend in the fashion industry, she wants to show in Nail care products.

In addition to the current most popular colors, Weingartner also said that the color of the nail polish bottle is also very important, after all, when consumers buy the product, the first thing they see is the colorful nail polish bottle. Of course, there is also a very important aspect that should present the most natural colors, there should not be too much distortion.

Nail polish with precious metal trend will continue to be popular this fall and winter, and the precious metal gold and precious metal silver introduced by Ettusais are all beautiful colors that can make people look good. MAC launched four-color fashion nail polish this summer, which is a strong metallic texture of red copper, bright orange, blue green, bumblebee and other colors. These nail polishes contain UV-resistant UV-absorbing molecules that slow down color loss. And for office workers who can't over-exaggerate , pink, pink, gold brown and lily color, so that office workers can express themselves. At the same time, this year's autumn and winter transparent nail polish will continue to be popular, which can create a vague radiance. Anna Sui, Jill Stuart ,Clarins CLARINS has successively introduced transparent armor liquid, solid color nail polish and bright nail film to make the nail surface full of smoothness and protect nails.

New nail care products

Needless to say, although we often emphasize that the color of nail polish should be fashionable, long-lasting and beautiful, after a while, they always have to fade away and be replaced by other colors. Therefore, removing makeup oil from nail polish is especially important. Cutex, a nail polish producer in the nail polish market, redesigned its products a few years ago and returned its bottles to their original ideals, adding a more modern feel.

TricorBraun's Cutex nail polish removes water using HDPE material, and the natural color of the bottle ensures an unobstructed view of the color of the product itself.

Scott Danheiser, manager of NJ at TricorBraun, based in St. Louis, said, “TricorBraun offers Cutex the latest packaging and is one of Cutex's best partners. The new bottle is made of HDPE material, and the natural color of the bottle guarantees an unobstructed view of the color of the product itself. In addition, the raw materials are made of polyethylene natural materials, and consumers can basically guess the formulation materials used in the products. ”

In general, good nail polish products may be a good partner for girls' cheapest and most fashionable avant-garde feelings. Armor nail product manufacturers have also begun to create ideas on product packaging bottles and color design to help women friends always at the forefront of fashion trends. On the other hand, some thoughtful and thoughtful and practical designs will make it easier and faster for consumers to use nail polish, and the makeup and makeup remover can be properly controlled.