Digital printing is a high-tech printing technology developed in the 1990s. In 1993, Israel's Lndigo and Belgium's Xeikon also launched the E-print1000 and DCP-1 color digital presses. Later, XeiKon gave OEMs of its products to companies such as Agfa, Barco and IBM. At the DRUPA show in 1995, different types of digital presses were exhibited, and digital printing set off a boom in the world. Since then, Xerox, Canon, Scitex, Heidelberg, Manroland and other companies have successively introduced various types of digital printing products. Especially at the DRUPA 2000 exhibition, digital print was unprecedented. At the Beijing International Printing Technology Exhibition in May this year, we also saw a number of new products exhibited by companies from various countries. The technology has matured.
Digital printing has developed rapidly in Europe and America in recent years. According to a recent survey conducted by Mark W. Fleming, a US digital printing consultant, after investigating more than 90 industries that purchased and used printed materials, he discovered that digital print publications and commercial printing have grown from 7 billion U.S. dollars in 1997 to 2000. At 11.4 billion U.S. dollars, the growth rate reached 63%.
U.S. digital color print-on-demand products reached 54% of all color activity in 2000. According to the survey of the American Printing Leaders Association, currently about 24% of the printing factories can provide digital printing services.
In Europe, about 200,000 companies have adopted full-color digital printing systems. According to Mr. Jeff Jacobson, Kodak PolyGraphics Group, digital printing has rapidly emerged in the on-demand printing and short-run market, and is now estimated to have accounted for 7% of the industry's total output value. Mr. Benhardt-Schierer, president of Heidelberg, pointed out that in the print market produced by high-end printing machines, which cost about 20 billion U.S. dollars per year, the annual sales volume of digital printing presses totals 4 billion U.S. dollars. The market growth of ordinary printing equipment is only a few percent. The annual growth of digital presses is expected to reach 18%. So far, Heidelberg has invested about US$400 million in the development of digital printing machines, and has exhibited new digital printing products developed at DRUPA2000. Heidelberg’s goal is to acquire giants in the field of digital printing technology in the next few years. No status.
The German Mann Roland Company and KBA, which are leaders in the production of traditional printing presses, have also actively launched serialized products for digital presses. The world-renowned large-scale printer manufacturers have entered the field of digital printing one after another. This reflects that digital printing technology has broad prospects for development in the future. The development trend of the printing industry is targeting short-run, variable-data printing and is currently attracting customers in a personalized way. The US CAP Printing Survey Company predicts that the annual growth rate of print-on-demand retail sales in the United States will be 18%, from 21 billion U.S. dollars in 2000 to 48 billion U.S. dollars in 205. A Heidelberg executive predicts that digital color presses will grow at a rate of 30% a year in the United States and reach 48 billion U.S. dollars by 2008. The CAP Printing Survey Company also conducted investigations in Europe. It is forecasted that the annual growth rate of on-demand printing retail sales in Europe will be 2296. Retail sales will increase from 8.610 billion euros in 1998 to 28.83 billion euros in 2004, and the printing market share will also be 20%. Increased to 29%.
After several years of popularization and application of digital printing, its production process is almost fully accepted by people. The American Printing Leaders Association surveyed companies that wanted to add new equipment in the next two years, and 40% of respondents suggested adding digital presses, which is the highest percentage of companies preparing to purchase new equipment. After investigation, the association predicted that between 1998 and 2002, the number of places with variable data printers in the United States will increase by 350%; and the number of variable data printers installed in these places will increase by 375%. By 2002, variable data printers only took away 2% of the business from the traditional lithographic presses. This shows that digital printing is developing a new on-demand printing market, rather than competing with the traditional offset printing business. (To be continued)
Digital printing has developed rapidly in Europe and America in recent years. According to a recent survey conducted by Mark W. Fleming, a US digital printing consultant, after investigating more than 90 industries that purchased and used printed materials, he discovered that digital print publications and commercial printing have grown from 7 billion U.S. dollars in 1997 to 2000. At 11.4 billion U.S. dollars, the growth rate reached 63%.
U.S. digital color print-on-demand products reached 54% of all color activity in 2000. According to the survey of the American Printing Leaders Association, currently about 24% of the printing factories can provide digital printing services.
In Europe, about 200,000 companies have adopted full-color digital printing systems. According to Mr. Jeff Jacobson, Kodak PolyGraphics Group, digital printing has rapidly emerged in the on-demand printing and short-run market, and is now estimated to have accounted for 7% of the industry's total output value. Mr. Benhardt-Schierer, president of Heidelberg, pointed out that in the print market produced by high-end printing machines, which cost about 20 billion U.S. dollars per year, the annual sales volume of digital printing presses totals 4 billion U.S. dollars. The market growth of ordinary printing equipment is only a few percent. The annual growth of digital presses is expected to reach 18%. So far, Heidelberg has invested about US$400 million in the development of digital printing machines, and has exhibited new digital printing products developed at DRUPA2000. Heidelberg’s goal is to acquire giants in the field of digital printing technology in the next few years. No status.
The German Mann Roland Company and KBA, which are leaders in the production of traditional printing presses, have also actively launched serialized products for digital presses. The world-renowned large-scale printer manufacturers have entered the field of digital printing one after another. This reflects that digital printing technology has broad prospects for development in the future. The development trend of the printing industry is targeting short-run, variable-data printing and is currently attracting customers in a personalized way. The US CAP Printing Survey Company predicts that the annual growth rate of print-on-demand retail sales in the United States will be 18%, from 21 billion U.S. dollars in 2000 to 48 billion U.S. dollars in 205. A Heidelberg executive predicts that digital color presses will grow at a rate of 30% a year in the United States and reach 48 billion U.S. dollars by 2008. The CAP Printing Survey Company also conducted investigations in Europe. It is forecasted that the annual growth rate of on-demand printing retail sales in Europe will be 2296. Retail sales will increase from 8.610 billion euros in 1998 to 28.83 billion euros in 2004, and the printing market share will also be 20%. Increased to 29%.
After several years of popularization and application of digital printing, its production process is almost fully accepted by people. The American Printing Leaders Association surveyed companies that wanted to add new equipment in the next two years, and 40% of respondents suggested adding digital presses, which is the highest percentage of companies preparing to purchase new equipment. After investigation, the association predicted that between 1998 and 2002, the number of places with variable data printers in the United States will increase by 350%; and the number of variable data printers installed in these places will increase by 375%. By 2002, variable data printers only took away 2% of the business from the traditional lithographic presses. This shows that digital printing is developing a new on-demand printing market, rather than competing with the traditional offset printing business. (To be continued)
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