Three key links in the printing industry withdrawal mechanism

The printing technology has been gradually refurbished, and new issues and new perspectives have emerged in the printing industry. This edition specializes in "Today's Topics" column, invite experts and scholars, industry elites to discuss printing industry events.

Current guests   Shuai Hong

Today, Shuaihong discusses with us how to establish a good exit mechanism for the printing industry.

    The exit mechanism is to achieve industry orderly exit based on certain laws or principles on the basis of doing a good job of industry access. Its manifestation is the survival of the fittest and the purpose is to optimize the industrial structure and realize the sound operation of the entire industry. When talking about this issue, Liu Binjie, Director of the General Administration of Press and Publication, pointed out: "A combination of market mechanisms, policies, and systems will eliminate a group of backward companies that have no prospects for development. They will truly be able to survive and advance. There is retreat, there is pressure to maintain a pool of stagnant water into a pool of live water.” According to the spirit of Liu Fuchang’s speech, we feel that we must establish an exit mechanism in the printing industry, relying mainly on the market mechanism, industry self-discipline, and administrative compulsion. to fulfill.

The market mechanism is the internal organic connection form that the various aspects of the market organisms establish in the market exchange activities, which are the internal constraints and influences. In simple terms, the price, interest rate, and competition formed by the market entities interacting and interacting with each other in the market. , tax rates, supply and demand, risks and other aspects of contact and control methods. What plays a central role in the market mechanism is competition. Normal and benign competition is the vitality of the market, and the decisive factor in forming competition is to open up the market. No matter how large an industry is, if it is closed to the door, it will turn into a stagnant water, which will gradually become corrupted and lose its vitality. If the printing industry is like a pool of water, then it can only be formed by the constant injection of a large number of new water sources. The industry's exit mechanism is naturally formed by this flow. Of course, the injection must be "fresh water" instead of "smelly water" and "sewage." How does the printing industry determine access standards? If it is too high, it will be deserted and it will not be able to achieve the goal of “flowing”. If it is set too low, it will bring “pollution” to the industry. It is suggested that the entry criteria be determined on the basis of the actual needs of the development of the region and the reference to the current level of industry development in the region.

The printing industry associations should play an important role in the exit mechanism and achieve industry self-regulation. The author believes that the urgent task for the printing industry association in China is to improve the system of the conference as soon as possible, establish a review mechanism for the industry, accept complaints from the industry, and make industry assessments on corporate behavior, integrity, products, and competition. On the one hand, the results of the review can be submitted to the administrative department for administrative supervision; on the other hand, it can be issued as an industry appraisal, and the enterprises that have been corrupted by the style of the industry will be boycotted and rejected by the industry, and the public will be exposed. Once the company suffers from such “penalties”, it is virtually no different than being declared to quit. A well-functioning industry commentary mechanism will become the “helpful assistant” of the market mechanism. The two will complement each other and the exit mechanism will naturally function effectively.

Administrative forced withdrawal is an important measure of government management, and it is also the last administrative measure that must be taken. The provisions of Articles 35 to 44 of the "Administrative Regulations on the Printing Industry" are the legal basis for the implementation of mandatory exit by administrative departments. However, due to the fact that most of the contents involved are in violation of the principle of law and discipline, exit is actually an “expulsion”. In a strict sense, it is not an embodiment of the exit mechanism that aims to optimize industrial restructuring. For issues such as the formation of vicious competition, poor product quality, backwardness of equipment technology, and severe shortage of start-ups, there are no clear regulations for exit from the industry regulations. These conditions are precisely the main intention of establishing an exit mechanism. Therefore, it is imperative to improve relevant regulations as soon as possible so that the exit mechanism can be relied on.

In short, the general principle of establishing an exit mechanism is to give priority to market elimination, followed by industry boycott and administrative compulsory pressure. Specifically speaking, the exit mechanism relies mainly on the role of the market. Perfecting the market mechanism and forming automatic elimination are the best strategies. Industry associations play a role in self-discipline of the industry, and they exclude and reject the “inferior” enterprises and products in the industry through democratic forms, making them inestimable. It is China policy; administrative forced withdrawal is the last resort of the management department.

Editorial language   Darwin's arguments for "natural selection and survival of the fittest" also apply to the printing and copying industry. The dull and vibrant printing and copying enterprises should be eliminated, otherwise it will hinder the development of our industry. How to achieve the survival of the fittest? The paper proposes to rely on the market mechanism, industry self-discipline and administrative compulsion to realize the key points of the problem. In the actual work, how to make these three key points play a role, all localities have to deal with specific issues.