Tianbo intelligent hardware customization teaches you how to identify pseudo-smart POS machines

The market of pos machines has moved toward the Internet with China's development model, which has inspired a new wave of climax: the explosion of the intelligent pos machine market. In the face of various POS machines that have sprung up like mushrooms, you really have the confidence to distinguish which are genuine smart POS machines and which are pseudo-smart POS machines? No need to worry, Xiaobian is for the justice of the POS machine market, today Xiaobian to share with you three tricks, for the pseudo-intelligent POS machine to recruit crit.

The first measure: From the marketing data, the pseudo-smart POS machine has no marketing function. Nowadays, the main online marketing method of smart POS machines is the electronic card vouchers launched by WeChat and Alipay. After the payment data is deposited, push the electronic coupons and electronic membership cards to the customers after the precipitation, so that they can come back to the store again. To achieve repeated purchases, this completes the mutual conversion of online and offline customers in O2O, which is a function that pseudo-smart POS machines cannot possess.

The second measure: From the payment data, the pseudo-intelligent POS machine is only a traditional POS machine that scans the code gun, sweeps the dock and other scanning equipment. Simply put, it is just a simple hardware, lack of matching background, does not have the precipitation function of merchant data, and can not further analyze the data. No data, let alone talk about "O2O".

The third measure: From the service data, some "smart POS machines" that claim to be able to dock third-party applications are actually mini-pads. In fact, in addition to paying attention to payment and marketing, offline stores also have consumer links such as selling, booking, queuing, and ordering. If these links are completely dependent on third-party apps, most of the transaction data will remain on the third-party platform, not the merchants. The pseudo-smart POS machine has no way to analyze the user data generated by these functions, and cannot perform big data analysis. The value of these service APP big data cannot be reflected.

The key to measuring whether it is a smart POS machine is to weigh the amount of payment transactions, the amount of transactions, and the amount of service orders. These three aspects require big data analysis to support, but the pseudo-smart POS machine is completely unsatisfiable, so according to the three tricks of Xiaobian, it is enough to keep you bright eyes in the ever-changing POS market.

Tianbo Intelligent Hardware focuses on building open intelligent hardware customization solutions, including handheld Android smart terminal series, desktop Android smart terminal series, and cabinet Android smart terminal series. Provide one-stop smart hardware customization solutions, and have successful cases in catering retail, identity, financial payment, O2O and other industries.

Tag: Guangdong Tianbo intelligent hardware customization + intelligent hardware intelligent cash register intelligent POS machine mobile POS machine Android POS machine desktop POS terminal two-dimensional code verification code bar code verification terminal visitor instrument electronic channel terminal POS machine intelligent POS machine

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