Early education refers broadly to the education from the birth of a person to the pre-primary stage. The narrow sense mainly refers to the early learning at the above stage. Early education is the enlightenment education of life and has a foundational significance for the development of people's life.
Early education is of great significance
Infants and toddlers are the most critical period for children's development of the nervous system and the development of various potentials. It is indeed a good time to conduct education. According to the sensitive period and brain development theory, human beings' sensitive period of various information and various ability developments are concentrated in the first few years of life. This period is a unique and important development stage in people's life, and also an opportunity for children's development. The window is the best time for your baby to gain wisdom. The core of early education is to provide an educational and nutritious environment to “activate†children's brain development and personality growth, thus laying a solid foundation for their future development.
Japanese scholar Kimura Katsuichi believes that children's potential ability follows a decreasing law, that is, a child born with a potential ability of 100 points can become a person with 100 points ability if they are ideally educated at birth; When you start education and education, you can only become a person with 80 points. If you start education at the age of 10, you can only become a person with 60 points.
Domestic early education status
The United States was one of the first countries to recognize the importance of early education. As early as the 1930s, the United States proposed an overall education plan for children aged 0-6. The EU countries have proposed the “Europe 2020†strategy. It is estimated that by 2020, the participation rate of early childhood education and childcare in EU countries over 4 years old and before compulsory school age will increase to 95%. In Asia, Japan has been popularized in early 1990s. The current penetration rate of early education is over 90%; the penetration rate of early education in Korea and Taiwan is also over 60%.
In contrast, due to the lack of parenting concepts and policies, early childhood education in China started late, and it is the first for folk early education institutions. According to the relevant report of Zhongtai Securities, domestic early education has generally started around 1998. Since 2003, foreign early education brands have entered the domestic market. At present, the penetration rate of the domestic early education industry is only about 10%-20%.
What do you do to guide your parents in small steps?
Xiaobu Parents is a pioneer in China's early education industry and is currently the most developed company. Its founder & CEO Peng Linlin pointed out that the core of advanced education in advanced countries is game and family. The game is the best way for children to acquire knowledge, and the education for parents is the real effective project for early education.
Nowadays, the content product form of the maternal and child industry has experienced a series of evolution of content sharing, knowledge drainage, knowledge payment, and education products, and Xiaobu’s parents are taking the megatrend of knowledge to go further and go online at a lower age. education.
Xiaobu Parent-child was established in 2017. Currently, it has a 6000+ free parent-child game library, and a parent university module for parents to systematically learn parenting knowledge. In addition, Xiaobu Parents also provides accompanying online family early education courses.
Every family should learn how to bring children. This is the main problem that small steps want to solve. In addition, the small step is to solve the needs of different offline early education institutions, and strive to maximize the use of the home environment and teaching aids to provide parents with a new teaching environment, and the construction of this practice field and the theory based on "Little Step University" The product structure enables Xiaobu Parents to serve more families in a systematic way.
What are the advantages of the small step?
Putting early education on the line, the advantages are obvious: First, no limit to the scene, can be carried out anytime and anywhere; Second, the parents are deeply involved, the effect is timely feedback; Third, the threshold is low, easy to popularize, can bridge the third- and fourth-tier cities early education to a certain extent The gap between resources and first- and second-tier cities.
For the small step, the professional content team is its greatest competitiveness. At present, the early education teachers of the small step parents are teachers with at least 10 years of early education experience. In addition, the small step parent-child hires professional consultants as the small step early education course. Guided work, led by Professor Zhang of the Chinese Academy of Sciences, professional advisory team covers Stanford University, Berkeley College and other well-known institutions and other professional teachers, thus achieving the content industry leader.
It is worth mentioning that the early childhood education model advocated by Xiaobu Parents has been recognized by millions of parents. We have reason to expect that the early childhood education model will go further in the future, benefiting more Chinese families, and eventually become the early education model of the domestic early education market.
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