In recent years, consumer durables have shown a trend of rapid update. Nearly one-fifth of China's people will change their mobile phones, digital cameras, laptops, and private cars in less than a year. In this era, people's demand for fashion products has become unprecedentedly high. “Fast fashion†featuring fast, accurate and flawless has driven the global fashion trend.
When it comes to fashion products, people first think of jewelry, clothing and other products, few people will think of home, the key reason is that in the current China, fashion home is still a pyramid of unattainable luxury, for most consumers It is too far behind. And there is such a "smart creation" in China, which was born with the pedigree of fashion elements, and now introduces the concept of "fast fashion" into the home industry, that is, the beautiful home.
Speaking of "home fast fashion", Echo Yu, president of the beautiful home, said in an interview with Netease: "At present, some consumers in China still think that furniture consumption is a lifetime investment. In fact, in the American home market, The style and style of the products are very fast, so the furniture is fast-moving in the United States. The jewelry, tableware, bedding and curtains in the home will be replaced in season, and even the fabric sofas and leather sofas will be updated in three years and five years. Based on this domestic and international background, I put forward the concept of 'home fast fashion'."
When it comes to "family fast fashion", people will naturally think of "fashion fast fashion." In fact, "fast fashion" originated from the clothing industry. In the United States in the 1980s, in order to win in the competition for clothing, some American retailers will imitate the design products on the show as quickly as possible, and then sell them on the market to lead the fashion trend of that era.
Nowadays, GAP, ZARA, H&M and other clothing brands have become the leader of “fast fashion†and lead the trend of “fast fashionâ€. What factors have prompted ZARA, H&M and other clothing brands to lead the trend of “fast fashionâ€?
In fact, the reason why ZARA, H&M and other clothing brands can lead the trend of “fast fashion†is because they grasp the essence of “fast fashionâ€, namely, fast, accurate and embarrassing.
First, "fast", "fast" refers to the speed of new product development and market entry; second, "quasi", "quasi" refers to the designer to grasp the fashion pulse, design a variety of trendy clothing in the shortest time. The ultra-high frequency update, always keeps up with the unique charm of fashion trend, and the price of the people who are in strong contrast with the high-ranking big brands; the third is â€œç‹ â€, â€œç‹ â€ refers to bringing fashion products to the market at a price close to the people. The ultra-high frequency update always keeps up with the unique charm of the fashion trend, and it is intimately contrasted with the high-end big brands. This "affordable fashion" meets the needs of consumers to enjoy fashion at a reasonable price, so it is not surprising that consumers are eager to get around.
Obviously, the common point of “home fast fashion†and “dress fast fashion†is “fastâ€. In this regard, consumers may be puzzled, clothing, watches and other changes are often replaced, but can be understood, but often change furniture, it seems unrealistic.
In fact, the "home fast fashion" proposed by the beautiful home is not only the replacement of large pieces of furniture, but the replacement and adjustment of any object in the home space will give you a happy mood. Imagine that at home, if you have faced unchanging furniture, accessories, and wall colors for many years, even after careful selection, it will inevitably be fatigued.
In fact, the lifestyle of “home fast fashion†is very simple to practice. For example, put a new pillow on the sofa, put a light on the table, remove the low-cost jewelry on the sofa table, and remove the worn cloth. A few books, a scented candle, or a bottle of flowers not only make the original messy space more refreshing, but also enhance the style of the entire living room; change the seasonal color of the large white wall, or have a sense of design The wallpaper, the space is changed in a moment, and the mood is also very good. The curtains, tableware and bedding products should be changed in season. Even if you add a comfortable leisure seat to your family, add a painting, a small ornament and a bouquet of flowers. You can also change your mood with your family, make your home more warm, and have more fun in life.
If the fashionable and expensive clothing is partly to please others, then the refined and tasteful home is the real sense of pleasing yourself and your family. When you change fashion and jewelry frequently, don't forget to change your home, so that you can afford the era you are in.
Nowadays, the trend of “fast fashion†has not only been limited to the fast-moving products industry such as clothing, but also related to the durable goods industry such as cars. “Fast fashion†has changed from fast-moving products to durable goods, which is also the embodiment of today's consumption upgrade trend. Under such a general trend, looking at the future of home fashion, the concept of “home fast fashion†will be introduced to the beautiful home.
Editor in charge: Liu Bing
Rechargeable Eyebrow Trimmer,Usb Rechargeable Eyebrow Trimmer,Women Electric Eyebrow Trimmer,Protable Electric Eyebrow Trimmer
ZHEJIANG SHENGFA ELECTRIC APPLIAMNCES CO.,LTD , https://www.shengfa-appliance.com